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表现力最强的广告形式为( )。 A. 纸质媒体广告 B. 户外广告牌 C. 流动广告 D. 多媒体广告 A. D

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参考解析:
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举一反三

【单选题】多媒体是微软办公软件制作或编辑排版的()。

A.
某张图片
B.
一系列具有动画效果的幻灯片
C.
以系列表格及图片
D.
文字及图片

【单选题】Nike is one of the world’ s best-known sports shoe and clothes companies. It earns over $1 billion a year. It markets running shoes, walking shoes, basketball shoes, jogging(慢跑) suits, and many other ...

A.
Nike is one of the world’ s best-known sports shoe and clothes companies. It earns over $1 billion a year. It markets running shoes, walking shoes, basketball shoes, jogging(慢跑) suits, and many other related products.
B.
In spite of its success, Nike relies very much on famous people’ s support to promote consumer sales. Over the past few years, Nike has made good use of one of the most popular names in sports history: Michael Jordan for Air Jordan basketball shoes and clothing.
C.
In the first two years on the market, Nike sold 2 million pairs of Air Jordan’ s; and sales from the shoes and clothing reached $100 million. Michael Jordan’ s fee $ 2.5 million over five years, a royalty (使用费) on all items sold, and a number of other benefits.
D.
Nike’ s promotion efforts for Air Jordan have been impressive. It decided to hire Michael Jordan after he starred for the gold-medal winning in 1984 U. S. Olympic basketball team. He has since become an exciting popular player in the National Basketball Association. The name Air Jordan came from the shoe’ s ak-sole (充气鞋底) and Michael Jordan’ s name. The original shoe was a high-top black and red model, designed to be both comfortable and fashionable. Magazine and television commercials, for which Nike has invested $ 5 mil lion, have shown Jordan leaping and blocking shots. Enormous billboards (户外广告牌)of him in action also have appeared in major cities. McDonald’ s and coke (可乐) commercials displaying Jordan have enhanced his public image.
E.
Nike received early publicity when the Chicago Bulls (his basketball team)refused to let Jordan wear the red and black shoes, since they did not match the team’ s colors. After getting headlines everywhere, Nike sup plied Jordan with shoes in the Bulls’ colors.
F.
 

【单选题】多媒体计算机技术中的 “ 多媒体 ” , 可以认为是 ( )

A.
磁带、磁盘、光盘等实体
B.
文字、图形、图像、声音、动画、视频等载体
C.
多媒体计算机、手机等设备
D.
互联网、 Photoshop

【多选题】下面硬件设备中,多媒体硬件系统应包括的是()。

A.
计算机最基本的硬件设备
B.
CD-ROM
C.
音频输入、输出和处理设备
D.
多媒体通信传输设备

【单选题】Media Selection for Advertisements After determining the target audience for a product or service, advertising agencies must select the appropriate media for the advertisement. We discuss here the ...

A.
such ads have been made much more attractive
B.
billboards can be replaced within two hours
C.
consumers travel more now than ever before
D.
the pace of life is much faster nowadays

【多选题】多媒体安全培训具体建设内容包括()。

A.
配置专业安全培训教室
B.
建立安全培训管理平台
C.
建立安全培训多媒体教材库
D.
建立安全培训多媒体试题库

【单选题】多媒体外围设备是指()等。

A.
扫描仪、打印机、数码相机、麦克风
B.
视频采集卡、声音卡、麦克风
C.
电话语音卡、传真卡、数码相机
D.
CD-I仿真卡、MODEM卡、打印机

【单选题】Nike is one of the world’s best-known sports shoe and clothes companies. It earns over $1 billion a year. It markets running shoes, walking shoes, basketball shoes, jogging(慢跑)suits, and many other re...

A.
Jordan and Nike have benefited from each other
B.
the American National Basketball Association fired Jordan
C.
Jordan dislikes red and black shoes
D.
the Chicago Bulls hated Jordan

【单选题】在PowerPoint 2010中,为加强演示效果,可以在演示文稿中插入的多媒体素材______。

A.
只能是视频文件
B.
只能是音频文件
C.
只能是自己录制的旁白声音
D.
以上各项都可以
相关题目:
【单选题】多媒体是微软办公软件制作或编辑排版的()。
A.
某张图片
B.
一系列具有动画效果的幻灯片
C.
以系列表格及图片
D.
文字及图片
【单选题】Nike is one of the world’ s best-known sports shoe and clothes companies. It earns over $1 billion a year. It markets running shoes, walking shoes, basketball shoes, jogging(慢跑) suits, and many other ...
A.
Nike is one of the world’ s best-known sports shoe and clothes companies. It earns over $1 billion a year. It markets running shoes, walking shoes, basketball shoes, jogging(慢跑) suits, and many other related products.
B.
In spite of its success, Nike relies very much on famous people’ s support to promote consumer sales. Over the past few years, Nike has made good use of one of the most popular names in sports history: Michael Jordan for Air Jordan basketball shoes and clothing.
C.
In the first two years on the market, Nike sold 2 million pairs of Air Jordan’ s; and sales from the shoes and clothing reached $100 million. Michael Jordan’ s fee $ 2.5 million over five years, a royalty (使用费) on all items sold, and a number of other benefits.
D.
Nike’ s promotion efforts for Air Jordan have been impressive. It decided to hire Michael Jordan after he starred for the gold-medal winning in 1984 U. S. Olympic basketball team. He has since become an exciting popular player in the National Basketball Association. The name Air Jordan came from the shoe’ s ak-sole (充气鞋底) and Michael Jordan’ s name. The original shoe was a high-top black and red model, designed to be both comfortable and fashionable. Magazine and television commercials, for which Nike has invested $ 5 mil lion, have shown Jordan leaping and blocking shots. Enormous billboards (户外广告牌)of him in action also have appeared in major cities. McDonald’ s and coke (可乐) commercials displaying Jordan have enhanced his public image.
E.
Nike received early publicity when the Chicago Bulls (his basketball team)refused to let Jordan wear the red and black shoes, since they did not match the team’ s colors. After getting headlines everywhere, Nike sup plied Jordan with shoes in the Bulls’ colors.
F.
 
【单选题】多媒体计算机技术中的 “ 多媒体 ” , 可以认为是 ( )
A.
磁带、磁盘、光盘等实体
B.
文字、图形、图像、声音、动画、视频等载体
C.
多媒体计算机、手机等设备
D.
互联网、 Photoshop
【多选题】下面硬件设备中,多媒体硬件系统应包括的是()。
A.
计算机最基本的硬件设备
B.
CD-ROM
C.
音频输入、输出和处理设备
D.
多媒体通信传输设备
【单选题】Media Selection for Advertisements After determining the target audience for a product or service, advertising agencies must select the appropriate media for the advertisement. We discuss here the ...
A.
such ads have been made much more attractive
B.
billboards can be replaced within two hours
C.
consumers travel more now than ever before
D.
the pace of life is much faster nowadays
【多选题】多媒体安全培训具体建设内容包括()。
A.
配置专业安全培训教室
B.
建立安全培训管理平台
C.
建立安全培训多媒体教材库
D.
建立安全培训多媒体试题库
【单选题】多媒体外围设备是指()等。
A.
扫描仪、打印机、数码相机、麦克风
B.
视频采集卡、声音卡、麦克风
C.
电话语音卡、传真卡、数码相机
D.
CD-I仿真卡、MODEM卡、打印机
【单选题】Nike is one of the world’s best-known sports shoe and clothes companies. It earns over $1 billion a year. It markets running shoes, walking shoes, basketball shoes, jogging(慢跑)suits, and many other re...
A.
Jordan and Nike have benefited from each other
B.
the American National Basketball Association fired Jordan
C.
Jordan dislikes red and black shoes
D.
the Chicago Bulls hated Jordan
【单选题】在PowerPoint 2010中,为加强演示效果,可以在演示文稿中插入的多媒体素材______。
A.
只能是视频文件
B.
只能是音频文件
C.
只能是自己录制的旁白声音
D.
以上各项都可以