A.
According to these news (67) , economically independent women, like (68) in movies, are no longer waiting for a man to buy them a rock for the ring finger of their left hand. Married (69) not, they are buying their own diamonds, and (70) them on the right hand as a (71) of their independence.
B.
Sales of rings are (72) up, but not all of this should be the result of a new (73) in feminist (女权主义的) thinking. In fact, the trend can be (74) to September 2003, when the giant De Beers diamond company (75) an advertising campaign called "Women of the World, Raise Your Right Hand."According to the ad, (76) appears in famous magazines, wearing a diamond on the right hand (77) you are independent and free. (78) , the idea is to get well-paid women to buy their own diamonds, something they (79) do not do.
C.
The idea of using feminism to sell (80) to women is not new. Before cigarette advertising was (81) , some businessmen tried, through advertising, to (82) smoking with female independence. It worked: More women (83) the habit.
D.
The De Beers campaign is also working. But not everybody is (84) . Erika, who runs a jewelry design business, (85) the right-hand campaign "so stupid," (86) the line that says "Your Left Hand Says ’We.’ Your Right Hand Says ’Me.’\