The year of the Exxon Valdez disaster ( ) 2. The number of gallons of crude oil spilled into the water by the Exxon Valdez ( ) 3. The year the UN started the Global Compact ( ) 4. The number of Global Compact principles the participating companies agree to uphold ( ) 5. The percentage of a company's market value that is determined by its reputation and intangible assets ( ) 6. The share price of Enron before its bad reputation caused the price to fall to less than 50 cents in 2001 ( ) 7. The percentage of CEOs who report doing more now to incorporate environmental, social, and political issues into their core strategies ( ) 8. The number of companies in the Global Compact when it first started ( ) 9. The number of corporate participants, or businesses, in the Global Compact that Kell reports at the Oslo summit ( ) 10. The number of countries in the Global Compact in 2014 ( )